Cassidy Lewis, Chief Marketing Officer at Cooper Hurley Injury Lawyers, joins host Nick Werker to share practical insights for law firm owners navigating growth. In this episode, Cassidy discusses how to successfully hire your first in-house marketer, why data and research should drive marketing strategy over gut instinct, and the mission behind The CMO Academy to mentor and empower legal marketers.
It’s a thoughtful conversation packed with real-world guidance for firms ready to take their marketing to the next level.